FERRARI INCREASES ITS LINEUP WITH FIVE NEW MODELS
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Ferrari plans to radically revise its range of cars and introduce a number of new models that will push the Italian brand to new market segments.
Over the years, Ferrari has had a fairly predictable range of models, but Ferrari's head of marketing, Enrico Galliera, says that will change. With SF90 Stradale, we see where the Italian company tends to expand.
"What we are trying to do is become much less predictable. We are currently working on a redesign of our products,he said. "For example, the SF90 Stradale is a completely new car that uses a new technology that belongs to a new segment. This is what we call a supercar. This is not a Laferrari.”
Earlier, Ferrari confirmed that it will introduce five new models this year. The F8 Tributo and SF90 Stradale are the first two, and the next could be the Super Spider 812. Thus, the middle class may even appear and many will be able to afford to buy a car from this brand. This is a truly unique solution that should not be abandoned.
Over the years, Ferrari has had a fairly predictable range of models, but Ferrari's head of marketing, Enrico Galliera, says that will change. With SF90 Stradale, we see where the Italian company tends to expand.
"What we are trying to do is become much less predictable. We are currently working on a redesign of our products,he said. "For example, the SF90 Stradale is a completely new car that uses a new technology that belongs to a new segment. This is what we call a supercar. This is not a Laferrari.”
Earlier, Ferrari confirmed that it will introduce five new models this year. The F8 Tributo and SF90 Stradale are the first two, and the next could be the Super Spider 812. Thus, the middle class may even appear and many will be able to afford to buy a car from this brand. This is a truly unique solution that should not be abandoned.
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